> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.cf-staging.co.uk/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Launch Planning

Visiting this page from AUS? [CLICK HERE](https://carefriends.com.au/clientresources/?item=13838) to view our targeted AUS Toolkit

[![](https://storage.crisp.chat/users/helpdesk/website/-/3/2/9/7/3297c072fa047800/e99bdb49-c8a2-4b10-a8a3-11ef79_skwpj7.png)](https://downloads.intercomcdn.com/i/o/306851629/fbdb4217883f7bf242d63e74/image.png?expires=1790073000&signature=48b46379865ba1727cc55af6e336cd35a3866def9c733576d466a4f98dbd0a73&req=dyAhHsx%2Fm4NWFb4f3HP0gNt1QuIzdAbviK1DUWVDTSIbkIAPrXaGkMoB1jfl%0AaOmENN15itf5GP%2BlHw%3D%3D%0A)

Well done! You've set up your portal, and you're ready to start planning your Care Friends launch! 🚀

In our experience, **good preparation and planning are the keys to a successful launch.**

We recommend **allowing one-two weeks to prep for launch day**, including sending **teaser comms** and giving your **champions** time to get to know the app. **Followed by a two week launch period** where you keep promoting your scheme and offer a launch incentive.

We’ve put together everything you need to help make your launch preparation easy.

Watch the short video below for best practice tips that have been tried and tested by other organisations.

${frame}[](https://player.vimeo.com/video/674533202)

If you would prefer to go it alone, start out by downloading our **launch planning checklist** as a guide to planning a successful launch.

[![](https://downloads.intercomcdn.com/i/o/360983344/9bcff92b9bc7ce0842250f89/Copy+of+Download+app+growth+tips+%281%29.png?expires=1790073000&signature=5a94511ab3e58bea4702da212599faa72f12bfbb3b1d8b514e8e02530b6600f2&req=dyYnH8F9noVbFb4f3HP0gKYg9EARsBchSxLRoZMe9JHPjTCmLkDg%2FGGrkRd0%0AJdAGT0ndaePSZMrVUQ%3D%3D%0A)](https://support.carefriends.co.uk/en/collections/2470464-setting-up-and-launching-care-friends)

[![](https://downloads.intercomcdn.com/i/o/360983444/ccb790299c92da8119d26bbb/Copy+of+Download+app+growth+tips+%282%29.png?expires=1790073000&signature=9a83355d788d17be078dcc9efa74be47a940775e20f64ca8962921a6c720a03d&req=dyYnH8F9mYVbFb4f3HP0gNZAcHow2X%2FblREHVLgzMcgurdbytjBbFeLxP6cJ%0APPUDTPX5rC0VvKUnPg%3D%3D%0A)](https://carefriends.com.au/clientresources/?item=13838)

[![](https://storage.crisp.chat/users/helpdesk/website/-/2/7/6/b/276b9d567b366e00/2d53880b-a765-4318-9e75-8eae22_nlmhay.png)](https://downloads.intercomcdn.com/i/o/360981636/517dd8cd894e085cbb73192e/During+your+launch+phase.png?expires=1790073000&signature=ed20907078ed1fd907ccdf0c7776c00594a802698e4310c9d0af3e90fd2bf570&req=dyYnH8F%2Fm4JZFb4f3HP0gIa0kW7zzitltyERN%2F%2BvgpltYJ3G9auzGdjUM2kJ%0AcH052AlnVfF99fQ0zQ%3D%3D%0A)